ABOUT RHYS
MY GREATEST BATTLE WAS FOUGHT WITHIN
I've lived in war and rebuilt in peace. What a coach today was forged through experience. The kind that breaks most men, but builds leaders that are willing to face themselves and the hard truths that will enable thos to take full responsibility for their present situation and life.
My journey began in the military, where I served with honour and distinction—earning commendations for bravery and leadership on the front lines. But after leaving the uniform behind, I found myself fighting a war I was never trained for—the one inside my own mind.
Severe PTSD and ADHD consumed me, dragging me into years of addiction, crime and self-destruction. I spiralled into a cycle of pain and punishment, pushing my mind, body, and soul to the edge through crime, self-harm, and near-death experiences. Every day felt like survival.
 My turning point came the day I lost my life. Over a decade living in chaos, fear, anxiety and depression pushed me to the edge, riddled with mental health trauma and continuous drug and alcohol addiction I ended up in a coma. In that moment everything went dark, I had hit rock bottom, but in that moment I found the light that would not only bring me back to life, but give me the consciousness to rebuild and rediscover my life with purpose. That experience stripped me bare and forced me to confront the truth of who I was, more importantly who I had become.Â
Since that day, I’ve dedicated my life to mastering the mind and helping others do the same. Through self-mastery, discipline, and purpose, I now coach men to confront their darkness, realign with who they truly are, and become the leaders they were born to be.
WHEN ITS TIME TO LOCK IN.
YOU MUST WORK HARDER ON YOURSELF THEN YOU DO YOU JOB
I cut out self-destruction, changed my environment, and committed to discipline, gratitude, and personal growth. Day by day, I rebuilt myself — and life started to shift. Opportunities appeared, and for the first time, I felt truly alive.Â
Your mind is either your greatest weapon or your most dangerous enemy. I help people break through mental barriers, unlock their true power within, and master their mindset, building confidence, discipline, and a positive mental attitude to become the best version of themselves.
Now, my mission is clear: no ONE gets left behind in the psychological battlefield we call life. Today's Society is tough and designed for people to feel suppressed and anxious, however I refuse to let good people fall. Through structured development in mindset, movement, accountability and self leadership i help anyone willing to fully commit take back control of their mind, body, soul and step into their power, and forge unbreakable discipline and belief. Because everyone has the power to rise.
WHAT LIES BEHIND US, WHAT LIES BEFORE US, IS TINY MATTER TO WHAT LIES WITHIN US.
READ MOREÂ MY SERVICES
 PURPOSE OVER PLEASURE
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01
ONE-ON-ONE COACHING
BECAUSE YOU CHASE COMFORT, YOU HIDE FROM GROWTH.
Real one-on-one coaching is about developing awareness, taking full responsibility and confronting the truth within yourself. we challenge your beliefs, breaking limitations and building lasting strength through discipline, structure and accountability.Â
Your Attitude determines your Altitude.
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02
SPEAKING
BECAUSE EVERY TALK IS LIVED EXPERIENCE-NOT A THEORY.     Â
From the battlefields of Helmand province in Afghanistan as an infantry soldier, Â to operating within the criminal underworld on the brink of complete self destruction rhys has faced death, trauma, addiction, mental health and chaos that breaks most men. His journey from pain to purpose forged an unshakable mindset, physical strength, and deep emotional resilience.
Now, he speaks with raw honesty and purpose — helping others confront their truth, reclaim discipline, and build a life of alignment, leadership, and meaning.
The man who faces his darkness becomes the light for others.
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03
CORPORATE
BECAUSE SUCCESS TODAY DEMANDS MORE THE STRATEGY.
Corporations today operate in environments of constant pressure and change. True success demands more than strategy — it requires composure under stress, clarity in communication, and precision in decision-making.
Rhys is an expert in high-pressure leadership and life-or-death decision-making, drawing on years of front-line military command and personal experience overcoming trauma, chaos, addiction, and adversity.
Building leaders who think clearly when it matters most.Â
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CONTACT ME
IF NOTHING CHANGES, NOTHING CHANGES.
ENERGY IS CURRENCY & YOUR WASTING IT.
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